Heidi Berlin turns transforming goals into actuality at The Flooring Studio – St George Information
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CONTRIBUTED CONTENT — As a licensed normal contractor, transforming knowledgeable and proprietor of The Flooring Studio in St. George, Heidi Berlin makes a speciality of respiratory new life into residing areas from the bottom up.
The Flooring Studio supplies the whole lot shoppers want to show their dream designs into actuality beneath one roof. Companies embody inside transforming for each residential and business properties in want of updating or important restoration after a flood.
“I’ve a ardour for creating residing areas,” Berlin mentioned. “I really like design, and I’m very resourceful on the subject of discovering a product for a buyer that they couldn’t discover or didn’t assume they may afford. I consider that I can discover your dream flooring, in your finances.”
The Flooring Studio shares all sorts of flooring: tile, carpet, wooden, vinyl, laminate and extra. Berlin additionally assists her shoppers in deciding on cupboards, counter tops and plumbing fixtures, offering a full-service design expertise.
“I’m there from begin to end,” she mentioned. “I don’t simply promote you the product and have it delivered.”
Berlin understands how nerve-racking water leaks and flooding emergencies are and the harm they will trigger to a house. Whether or not working straight with the home-owner or navigating an insurance coverage declare, she pledges to be each shopper’s most vocal advocate.
She stays concerned all through every stage of the rework, from finances and design to “just about dust-free” demolition, set up and the ultimate cleansing. She takes delight in her consideration to element and customized ending work.
“There’s no shortcuts in what we do,” she mentioned. “You don’t step over a penny to make a greenback.”
After a flooding state of affairs, householders hope to revive their residing area and day by day routine to regular as shortly as attainable. Berlin mentioned having the proper connections to unravel issues in a pinch is important to her success.
“I get to work with the perfect contractors in Southern Utah,” she mentioned. “I’ve been in a position to construct a workforce of people that perceive the nerve-racking state of affairs of transforming, and we make it higher.”
Carolyn Knight employed Berlin to rework her newly bought condominium in Bloomington in 2019, and he or she contacted her once more this spring after a water pipe burst and flooded the kitchen. Knight mentioned though her insurance coverage firm chosen Berlin’s bid over the restoration firm’s contractor, she would have insisted upon The Flooring Studio, regardless.
“We weren’t going to permit anyone in however Heidi,” she mentioned. “She’s trustworthy, and I belief her eye for design and décor. She knew precisely what to do.”
The Flooring Studio showcases Berlin’s 20 years of expertise within the flooring trade, which started with a warehouse place at Southwest Tile Provide. She finally found she had an eye fixed for design and a expertise for helping prospects of their choices.
Berlin grew up in Ogden and moved to the St. George space as an adolescent. She has raised two youngsters as a single mom whereas constructing a reputation for herself as a reworking knowledgeable.
“I’ve at all times dreamed of being a enterprise proprietor,” she mentioned. “In December 2014, I made that dream come true with $800 in my checking account and a maxed-out bank card.”
At present, her showroom within the coronary heart of downtown St. George is open by appointment solely so she will be able to personally give every shopper the time and a focus they deserve. She strives to maintain overhead low as a way to present a wider choice of flooring choices at costs that go well with many budgets.
Berlin guarantees she’s going to by no means promote a shopper something that doesn’t match their house.
“I care extra concerning the relationship and your expertise than getting cash,” she mentioned. “My philosophy is that the cash will come in case you care for the folks first.”
Written by ALEXA MORGAN for St. George Information.
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